We live in the era of connectivity. The entire world, from CEOs to world leaders, is only a button click (or several) away; people are closer to one another than they have ever been.
Which is all very well – I am as keen as the next man to get in touch with the POTUS – but for the everyday businessman, what has really changed is the way in which we can communicate with our clients.
In this article, we will look at the best in class methodologies in a modern-day businessman’s armoury.
Gotomeeting – your computer screen is your business hub, and with Gotomeeting you can show your clients what’s what. Whether it’s a slideshow or product demonstration, it’s like being in the same room
Skype – only the fool pays airline ticket prices these days, with Skype you can be in the same room as your clients with nothing but an internet connection. Plus sometimes it will freeze and they’ll be pulling silly faces
gChat – it’s instant, it’s immediate and it’s just right there. Longform is dead, long live gChat
Whatsapp – see gChat, plus excellent photo-sharing capabilities, because clients love to see your snaps on the go
Twitter – because #businessneedsmorehashtags
Snapchat – best for those illicit conversations off the record. If you’re trading inside, Snapchat is the place to be
Tinder – on second thoughts maybe not
Email – the ‘90’s called, they want their mode of communication back
Telephone – what?